Saturday, January 18, 2014

Crazy In Love with Chi Chi Creamy Matte Liquid Lipsticks

The very first makeup kit I ever got was when I was 5 years old. I remember how excited I felt seeing this shiny red bullet lipstick, Barbie pink nail polish and bright coloured eyeshadow palette. Running to the mirror I swiped the shiny red lipstick across my bottom lip, I’d seen my mom do this many times. But there was no red colour painted over my lip. I looked at the lipstick, it was plastic! I was gutted! The whole makeup set was just a toy.

I’m remembering this as I’m applying Chi Chi’s Creamy Matte Liquid Lipstick (Lady In Red) on my lips. I’m 28 now, old enough to know how to apply lipstick, to know what beauty product works, what doesn’t, what brands are winners and what brands are failures. When it comes to makeup I’m quite adventurous. I’ll try any colour or look at least once. It’s how you learn and see what works for you right? If you don’t try you will never know.

Living in Australia, we’re given a variety of cosmetic companies to take home with us. For some reason international brands are often the hottest, favoured and sought after, we often forget the gems we have in our backyard. As much as I love MAC, Urban Decay, Obsessive Compulsive Cosmetics, NYX, Tarte and any other well known brands, be it high end or drug store that’s all tucked in our makeup drawers or dresser, I do still however like some homegrown Aussie cosmetic brands. Chi Chi Cosmetics, Model Co and Face of Australia are just some of the names that I’ve found that are on-trend like any other international companies. Chi Chi is my personal favourite. I’ve been a fan of theirs for several years now. More so, I am loving their new line of ‘Liquid Lipsticks’.

I was lucky enough to get 3 of the new liquid lipsticks for Christmas;

Crazy In Love


Va Va Va Voom

…and Lady In Red.

I love the ones I got, I want to collect them all!!

Chi Chi’s Creamy Matte Liquid Lipsticks are bold, opaque, highly pigmented, matte and of course creamy. Their packaging is just like their products, bold, vibrant and eye catching! Though Chi Chi says it’s a matte lipstick, it sits and dries with some shine so no need for a layer of lipgloss on top. The liquid lipstick is so opaque, a little does go a long way. You can customize the degree of opacity you want. For a sheer stained look, just pat a tiny amount of colour on your lips with your fingers, dab your lips over lightly with some tissue to even out the colour. Or if you prefer it bright, bold and like to utilize just how opaque this lipstick is then I would use the doe foot  for application on your lips. It’s long lasting and even when removed the lipstick still leaves a stain of colour. Also, Chi Chi’s Creamy Matte Liquid Lipsticks have a fruity, berry like scent.  

They retail at $16.95 (AUD) and come in 16 different shades to suit everyone.  Check out their website

Have you tried any Chi Chi products? If so, which ones do you like? 

Comment down below what other products you'd like to see me swatch/trial and review.



  1. These look so good! I always look over Chi Chi but I think I need to give some more of their products a try, I see them in reviews all the time and they always look so good, I dont know why I never pick them up! Great review :)

    1. Thank you, I'm so happy you liked the review :)
      Chi Chi Cosmetics do some great dupes in their lipstick and palette department and also have a great price range. For that I do think they are worth the try. I'm always in the look out for cost effective beauty products that can give you a diverse look as well as good color they always seem to have sales in Myers and Target which is good.

  2. I love your lips swatches :) every time I plan to get them, they're always sold our in my local mall! Seems like these are very popular ! Does these have like a nice scent?

    imladiiekay | Beauty & Lifestyle blog

    1. Thank you :) they do have a scent to them. I would say a strawberry like smell (?), it isn't off putting but they are very pigmented.

  3. oh these look awesome I adore chihci products follow back?

    1. hehe they are awesome Tara , I love their range and pigmentation :)
      Are happy to check out your blog and follow back :)

  4. Awesome products. i loved it. I wish I did buy the one either but now a days i am using Natural Skin Care is more Awesome and gives your skin smooth and glow.